Alternate Route

Coming tomorrow from the brand new Esquire Network is Matt Hranek’s show, Alternate Route.

A few years ago, Matt and I connected through our blogs. His, The William Brown Project, named for his 130-acre farm in upstate New York focuses on a life well-spent: hunting, fishing, camping, and working land not far from where he grew up. One of my favorite of his posts is the recipe for Kill Zone Granola, which I first enjoyed while staying the weekend in Delaware with the Gannon family (That reminds me: I need to make a batch this weekend).

Matt is a Brooklyn-based photographer who has spent the last 20 years traveling the globe, turning his lens and writing about some of the world’s most enviable destinations for many editorial and commercial clients such as Travel and Leisure, Conde Nast Traveler and Martha Stewart.

Through his travels, he’s been exposed to incredible people, places, and things. Until now, he’s shared them on his blog. As of tomorrow, this show will allow Matt to share his discoveries with a televised audience.

I first learned of Matt’s show while on the phone with and old high school buddy who is producing Matt’s show. My buddy and I were trying to figure out if there was something we could do with Made Right Here. While the jury’s still out on our show, Matt’s show is set for a splashy debut tomorrow night. Be sure to tune in. And stay tuned! He stops in Chicago on the 18th of December. Don’t be surprised if you see some familiar faces.

Alternate Route
Esquire Network
Wednesdays at 10:30pm EST / 9:30pm CST